Custom wealth management software, built for firms that have outgrown packaged platforms.
For Indian mutual fund distributors, registered investment advisers, asset management companies, family offices and NBFC wealth arms. The software fits how your firm operates rather than the reverse. You own the source, and pricing is a fixed engagement fee instead of a percentage of your AUM.
PHFL Home FinancePaygroIndependentFive wealth management segments, one integration and compliance backbone.
The Indian wealth management market has five distinct buyer types, each with its own workflow, compliance stance and rails. We build for all five. Every engagement starts with the segment you serve today; the platform is architected so expansion into adjacent segments is additive, not a rewrite.
Mutual fund distributors & IFAs
Working MFDs from ₹10 Cr to ₹500 Cr AUM outgrowing spreadsheets and generic SaaS. BSE Star MF, NSE NMF II, CAMS and KFintech ingestion. Commission reconciliation against actual AMC payouts.
MFD & IFA softwareRegistered investment advisers
SEBI-registered advisers running fee-based practice. Risk profiling, IPS generation, model portfolios, net-of-fee XIRR reporting, and SEBI disclosure formats baked in.
Advisor experienceAMCs, banks & NBFCs launching multi-tenant platforms
For enterprise builds where a single platform serves multiple client-facing brands or products. Tenant-level branding, isolated data, SEBI CSCRF and RBI cyber-security posture. Deep dive on the enterprise segment.
Enterprise deep diveNBFCs, brokers & finance firms
Lending platforms, broking backends, digital banking flows. CIBIL and bureau integrations, Account Aggregator for underwriting, e-NACH and e-Sign for execution.
Finance & bankingWhitelabel, hybrid or fully custom. Three legitimate paths.
Not every firm needs a custom build. A shorter path is often the right one. Here is the framework we use when a buyer asks “build or buy”. Same framework we use to tell some buyers not to hire us.
Whitelabel platform
You need to launch in weeks, standard workflows fit, and differentiation is not the software itself.
Fast, low upfront cost, immediate feature list.
Vendor owns the roadmap. Your operations bend to the platform. Per-client or per-AUM pricing scales against you.
Modular hybrid
You want a custom client-facing layer on top of proven vendor engines for RTA, KYC or execution.
Best of both. Vendor manages the plumbing, you own the experience.
Integration surface area doubles. Requires an engineering team that can hold both stacks together.
Custom platform
The software is the differentiation. You have scale, an in-house owner, and a long-term view.
You own the roadmap, the data, the UX and the IP. Pricing is a fixed engagement fee, so it doesn't scale against you as you grow. Compliance stance is yours to set.
Longer build, higher upfront cost. Needs a partner who has already shipped Indian wealthtech.
When packaged platforms stop being an accelerator.
Most firms we work with started on a packaged platform. One of the wealth SaaS or MFD tools you see advertised at every industry event. They ran on it for a year or three, sometimes longer. Then something broke.
Usually it is one of four things. The workflow fights the operations team. They spend more time working around the platform than getting real work done. The differentiation stops being possible. They cannot change the client experience to match the brand because the platform owns the UI. The economics invert. Per-client or per-AUM pricing scales against them the more successful they become. The compliance stance is not theirs. When SEBI or AMFI updates something, they wait on the vendor.
Any one of these is a signal that custom might be worth considering. Two of them together usually make the case obvious.
What custom actually gives you is control over four things the packaged path does not: the operating model, the economics, the differentiation, and the compliance posture. In exchange you take on the responsibility of an owner. That is not for everyone, and we are the first to say so.
The eight things a working wealth platform actually needs.
Every custom build has its own scope. These are the eight capability areas the platforms we ship consistently include. Each one is deep work in its own right, wired into the same data model and integration layer.
Onboarding, KYC & suitability
PAN OCR, Aadhaar e-KYC via DigiLocker or offline XML, CKYC pull and reuse, video KYC for RBI-regulated flows, risk-profiling questionnaires, IPS generation, and adviser agreements. Same pipeline serves an MFD, an RIA and an AMC.
Data ingestion & reconciliation
BSE Star MF and NSE NMF II order feeds, CAMS and KFintech RTA statements, NSDL and CDSL consolidated account statements, AMFI fact sheets and NAV feeds. All reconciled to a single portfolio model per client, per folio.
Portfolio analytics & reporting
XIRR, TWRR, absolute return, benchmarks, factor decomposition, drawdown analysis and rolling returns. Branded client reports, capital-gain statements and SEBI disclosure-format outputs generated on demand.
Advisory workflow & model portfolios
Model portfolios by risk bucket, client mapping, rebalancing engines, recommendation queues, order approval flows, and audit trails on every advisory action. Built to survive a SEBI IA inspection.
Order execution & settlement
One-click SIP, lump sum, switch and redemption. Route via BSE Star MF or NSE NMF II. e-NACH mandate setup over NPCI, e-Sign for consent, and reconciliation against AMC settlement files with clawback alerts.
Commission, revenue & payouts
AMC-wise payout ingestion matched at the investor-folio level. Trail commission reconciliation, upfront tracking, B30 incentive claims, GST and TDS calculations, and downstream payout to sub-brokers if you run a distributed network.
Compliance, audit & disclosures
SEBI IA suitability trail, AMFI half-yearly disclosure generation, RBI CSF and SEBI CSCRF security posture, immutable audit logs, data-residency guarantees and role-based super-admin governance for larger teams.
Multi-tenancy, roles & scale
For AMCs and enterprise wealth arms: multi-tenant data isolation, tenant-level branding, per-tenant SLAs, role-based access from super-admin down to individual RM, and horizontal scale to the tens of thousands of clients an AMC digital platform needs.
Questions buyers actually ask us.
Answered up front so you can decide if we’re a fit before scheduling a call.
How is this different from packaged wealth platforms?
Packaged platforms come with a fixed feature set and a roadmap the vendor controls. We build custom, which means the software fits your operating model rather than the reverse. Not every firm needs custom. If a packaged platform gets you 90% of the way, take it. If it does not, we help.
Can we start with a segment and expand later?
Yes. Most builds start focused on one segment, MFD or RIA or AMC, and expand once the core is live. The data model, integration layer and compliance backbone are shared across segments so expansion is additive, not a rewrite.
Which Indian wealthtech rails are already live in production for your clients?
BSE Star MF, NSE NMF II, CAMS, KFintech, DigiLocker, Aadhaar e-KYC, CKYC, KRAs, NPCI e-NACH, e-Sign, Account Aggregator via TSPs, CIBIL, Experian, CRIF, Equifax, Razorpay and AMFI feeds. All in production. Not demos.
How long from discovery to a usable first version?
10 to 14 weeks for a first internal-facing version. Feature parity with an existing setup runs 5 to 7 months. Full replatform including data migration is 8 to 12 months. Fixed fee, milestone billed, so there are no hourly-billing surprises.
Who owns the code and the data?
You do. Source, database, infrastructure-as-code and documentation. Self-host or we host, your call. Pricing is a fixed engagement fee, and there is nothing tying you to us if the relationship ends.
What happens after launch?
12 to 24 months of SLA-backed support and enhancements retainer. Direct line to the engineers who built it. As your internal team ramps, we hand off in stages.
The collaboration, technical expertise, and dedication shown throughout the project were commendable. Mindstack delivered a product that aligned with our vision.
The Indian wealthtech rails are finicky. We’ve already shipped on them.
Each integration below is in production for a working customer. We’ve been through the sandbox handshakes, the settlement file oddities, and the 2am support calls that only happen once you’re live.
Regulation designed into the platform, not bolted on after.
SEBI, AMFI and RBI expectations become engineering requirements from day one. The four pillars we build against.
SEBI IA regulations
Suitability trail, IPS generation, risk-profile refresh cadence, net-of-fee performance reporting, and the mandatory record-keeping windows RIAs are inspected against.
AMFI & MFD compliance
Half-yearly disclosure format, EUIN capture, B30 incentive rules, clawback windows, GST on brokerage and TDS treatment, all encoded in the commission engine.
RBI CSF & SEBI CSCRF
Cyber Security Framework posture for regulated entities. Access control, audit logging, encryption at rest and in transit, vulnerability disclosure and incident response playbooks.
Data residency & audit
Indian data residency for regulated flows, immutable audit logs, backup and disaster recovery, retention policies aligned to SEBI and RBI record-keeping mandates.
A few of the wealth platforms we’ve shipped.
Findola Capital1L+ Downloads · Live
Self-serve mutual fund app with two recommendation tracks
DIY mutual fund investing for first-time Indian investors, with a toggle between risk-profile-driven picks and Findola's own research-led portfolios. Live on iOS and Android.
Discovery to launch in four steps.
Working software every two weeks, fixed-fee proposals with milestone billing, and a support retainer once you’re live.
Discovery
We map your operating model, integrations, compliance stance and the pain points that made you consider custom. Output is a written scope and a fixed-fee proposal.
Architecture
Data model, integration surface, security posture, tenancy design and infrastructure. You see the blueprint before we write production code.
Sprint build
Working software every two weeks. You talk directly to the engineers writing it, and every milestone goes through UAT before it's called done.
Rollout & support
Data migration, parallel-run cutover, monitoring, then 12 to 24 months of SLA-backed retainer. Handoff in stages as your team ramps.
Tools and writing for wealth management teams.
The same questions, answered in long form. Useful before you talk to anyone, including us.
Best MFD software in India, an honest take
A walkthrough of the packaged MFD platforms on the market and where custom development makes more sense.
Read →
How distributor commission actually works
Upfront, trail, B30 vs T30, GST and TDS, clawback windows, and AMFI disclosure rules.
Read →
Trail commission calculator
Estimate year-wise trail earnings on SIP, lump sum, or existing AUM. Built for working MFDs.
Read →Frequently asked questions.
Outline the build. We’ll respond within one business day.
A short note about what you’re trying to ship, who it serves, and your rough timeline is enough to get started. If the project is a fit, we say so. If it’s not, we tell you and point you somewhere better.